Football Club Dynamo Brest and Hockey Club Dinamo Minsk are invited by business school RMA to take part in an educational program “Sport business of the USA: experience of NHL and MLS clubs”.
The internship includes visiting of matches, sports arenas and training bases of MSL clubs Los Angeles Galaxy and San Jose Earthquakes, San Francisco 49ers from NFL, NHL clubs Los Angeles Kings, Anaheim Ducks, San Jose Sharks, and Golden State Warriors – one of leading NBA clubs.
The representatives of top US clubs will share their sport and commercial experience. The managers of corresponding departments will give master classes within the program, as well as the specialists from certain departments of the clubs – players’ development, scouting, operating management of sports teams. There will be also much attention drawn to business management, business analytics, digital marketing, communications, broadcasting, ticket sales, sponsorship and partnership.
The participants of the program will also meet the President of “Kings” Luc Robitaille and the Head of “Sharks” John Tortora.
Apart from Belarusian top clubs, there are also invited the representatives of football clubs Zenit, CSKA, Krasnodar and Spartak, hockey clubs Dinamo Riga and Krylia Sovetov Moscow, Latvian Hockey Federation.
This is not the first invitee for Dynamo Brest to US educational programs. The experience of previous internships helped in bringing new ideas to Belarusian sport marketing and improve service at hockey, football, handball and basketball matches in Belarus.